You know when you meet someone and you like them right away? That's exactly how I felt when I met J'Amy Tarr, Bay Area native, Academy of Art Alumna, Michael Kors veteran, and designer of the most perfect pieces. I've loved following her on Instagram and getting a behind the scenes look into the life of a local designer and mother. From sketches to design inspiration to model calls to first looks of her famous moto jacket, J'Amy shares her talent, vision, and creativity with those wise enough to follow her!
J'Amy and I met at the Beach Hut Cafe, one of my favorite spots in the city. With the fog rolling in, a man sleeping next to me, and a woman dramatically saying the decaf coffee was actually regular, we laughed and talked about her experience working at Michael Kors in New York (she once worked on a dress that Beyonce wore!) and her entrepreneurial spirit that led her to launch a line in her namesake.
We could have talked all day. We instantly connected and laughed about everything. She is hilarious, personable, talented, articulate, and insightful. All of these qualities are what assures me that her line will grow and she will be one of the most well known designers in the Bay Area. It also helps that her iconic moto jackets are PERFECT!!! She has, deservingly so, received a lot of press for her designs!
Check out her site and shop her perfect pieces!